Digital media consumes much of our waking hours, and is predicted to continue to do so in the future. Recent trends are showing us how the study of media art (the fusion between art and technology) can provide learners with a solid foundation for technological learning along with arts education. When you choose a private art school such as Burlington Royal Arts Academy (BRAA), you can trust that we provide an excellent media arts program, because we know that media art is the wave of the future!
What is Media Art?
Media art is an art form that depends on some type of technological component to function. It is everywhere in our lives and it is one of the most powerful communication tool that we have. It influences all realms of life. Some examples include:
- Graphic design
- Website design
- UX design
- Sound engineering
- Video game design
- Scriptwriting (for TV, film, video games, apps, etc.)
- Lighting technicians
- Digital illustrator
- Visual effects
- And more!
As a private art school in Burlington Ontario, Burlington Royal Arts Academy takes media arts seriously! For an inside look at what we do here just click here to Watch a video about BRAA’s Media Art program
There are four organizing principles guide the creation of media art as laid out in the Ministry of Education curriculum guidelines that formulates the core of our media arts programming:
- Hybridization involves innovative ways of combining art disciplines to create what can be called “hybrid” forms of art.
- Duration explores the nature of time and how its perception can be manipulated and presented.
- Interactivity involves viewer participation and includes art forms such as interactive installations, performance art, gaming environments, and web-based art.
- Point of view can be expressed both conceptually – revealing, for example, the artist’s political perspective – and physically through perspective.
Why is Learning about Media Art Valuable?
Consider how media art is consumed: video games are more popular than ever, digital streaming platforms such as Netflix are well recognized, and the world of marketing, especially digital marketing, is at the forefront of what can be achieved when it comes to using digital platforms to drive sales and make connection globally. Film, TV, video games, ads, etc. all require content to be successful, and the need for content continues to grow, and will even more so in the future. That content is developed by digital media artists. As you can see, a career in media arts can be quite a lucrative opportunity.
Our media arts program teaches students the latest media art techniques including cinema, camera work, image capture, sound capture, animation studies, film and video, photography, and visual effects techniques. In addition to helping students explore media arts for creativity, enjoyment and cross curricular learning, students that wish to pursue media art education in post-secondary institutions receive full support. BRAA staff are ready to assist students to prepare a portfolio for Sheridan College, Conestoga College, O.C.A.D, or any other post-secondary institution, so that they may continue their study of media arts.
Creativity: A Necessary Skill for Success
Perhaps the greatest skill that students gain through media art instruction is that of creativity. Students learn to apply creativity to their art using various forms of technology. They work to develop their creative thinking and technological skills throughout their time at BRAA. As future leaders and innovators, well-honed creative skills are a major requirement for success.
Creativity isn’t just for art – it is necessary for problem-solving, critical thinking, goal achievement, idea generation, and inspiring those you lead to also be creative. Media art requires all of this and more from students. When it comes to your child’s success, set them up to be a creative and innovative leader by giving them an academic-arts-focus education.
Trusting a Burlington Private School With Your Teen’s Future
Choosing to send your teen to a private art school is a big decision! We here at Burlington Royal Arts Academy are committed to your teen’s success. If you’d like to learn more, visit us online at burlingtontonroyalartsacademy.ca. You can learn more about the school, book a tour, or contact us online.